Who can trick random people on the street into thinking their current iPhone is the new iPhone 7? Jimmy Kimmel can, that’s who.

Kimmel had his crew hit the streets to ask current iPhone users if they wanted to try the new iPhone 7, that by the way, won’t be released until September 16. The crew convinced those iPhone users that they would take their current info and put it onto the iPhone 7 so they could try it out. Too bad that’s not exactly what happened. Instead, they took the users current iPhone, wiped it clean, put it into a different case, and then handed it back to them telling them it was the new iPhone 7.

People are so gullible it’s unreal. Even more unreal is the fact that they convinced two of the people to buy the more than $600 phone for a special $50 price. You’ve got to watch the entire video above to see the head shaking ordeal take place.

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