The Black Friday madness isn’t just exclusive to the U.S. anymore, the insanity has now spread to our friends in the UK as well. Watch as hundreds of British shoppers rush a store as it opens, just to purchase a Polaroid TV… Is this what our world has become, completely superficial? That question was rhetorical.

All of this for a 40-inch television that costs £140 ($220), according to The Verge, it even came with real American cheerleaders. Seriously? Watch more of the disorder that took place in the Vine videos below.

See more pictures at DailyMail as well.

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