Will.i.am filed a lawsuit against Pharrell Williams over his creative brand “i am OTHER,” citing copyright infringement.

Ethan Miller/Getty Images

According to court documents obtained by Rolling Stone, the Black Eyed Peas frontman Will.i.am claims he owns the the “I AM” phrase and Pharrell’s logo is very similar.

The biggest issue that exist's with Pharrell’s "i am OTHER" brand, is that Will.i.am thinks another company bearing the “I AM” will take away business from his all of his endeavors that bear his Will.i.am name, especially if Pharrell’s brand is in direct competition with his clothing line.

In his notice of oppostition, Will.i.am argues,

“The registration of the mark . . . is likely to dilute the I AM mark and the WILL.I.AM mark."

Pharrell's Lawyers deny all claims, and Skate Board P issued a statement, saying:

“I am disappointed that Will, a fellow artist, would file a case against me. ”I am someone who likes to talk things out and, in fact, I attempted to do just that on many occasions. I am surprised in how this is being handled and I am confident that Will’s trademark claims will ultimately be found to be as meritless and ridiculous as I do.”