Kanye West Issues Cease-And-Destist Letter To Company Making Currency Bearing His Likeness [VIDEO]

Kanye West looks for revenge as he's unleashed his attorneys on a company that’s producing a digital currency bearing his likeness.

The rapper-producer isn't the least bit flattered by the new currency in his honor.  I can kinda see why too, because the bitcoing, Coinye featuring West’s face as a fish with sunglasses and a gold chain. interesting and issued a cease-and-desist order against Coinye, a bitcoin featuring West’s face as a fish with sunglasses and a gold chain.  An obvious South Park "Gay Fish" jab.

Kanye isn't laughing and according to the Wall Street Journal, had his attorney Brad Rose issue a cease-and-desist order against Coinye.   Rose, is accusing the anonymous creators of trademark infringement, cyber piracy and unfair competition.

An excerpt of the cease-and-desist letter reads in part, “The Coinye West mark is substantially similar to the Kanye West mark in sight, sound, meaning and commercial impression.  Your clear intent is to trade upon the goodwill associated with the Kanye West mark and Mr. West’s international fame and notoriety.”

Either the secretive designers behind Coinye didn't get the letter in time or they don't care.  Because they started distributing the bitcoin and moved the website from a .com domain to one registered in India.  I'm leaning towards, they could care less about Ye's threats as one of the geeks alegedly behind the coin appeared in a Skype interview saying, “We want to release this to the public before the man can try to crush it.  They’ll still come after us, but that’s OK.”

Believe it or not Bitcoins have become pretty popular within the crypto-currency community.  So much so, that some businesses here in the U.S. are actually accepting the coins as a form of payment.

In spite of the fact that West may be the first celebrity to ever have his face appear on a digital coin, this is a serious situation.   That being said, if the makers don’t comply, Kanye's legal team plans to notify the crypto-currency community of their infringement and “pursue all legal remedies against any business that accepts the purported COINYE WEST currency.”